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Separating business from consumer or retail customers is a common strategy, but it may miss a big opportunity: many of your retail customers are really businesses. Helping them to grow, scale up and to develop is a key opportunity that MNOs should confront. Such entrepreneurial companies need more than basic mobile accounts. Why not target them and provide a pathway to help them grow while offering increasingly relevant services?

Business collaboration tools have quickly become essential, but the fact is that different platforms dominate in different markets. Operators need the right approach, to integrate where necessary and to add value to their existing platforms.

Fixed mobile convergence is a key tool for distributed organisations but there have long been different approaches. It’s really about identities, devices and the connection in the last mile. Are you delivering true unity for your customers?

Generic release plans are all very well, but how do you know that the evolution path of your B2B solutions really matches the needs of your customers and delivers value to them and to your own business? Avoid the trap of one-size-fits-all and build close relationships, so you can match your offer to your market.

There are many – sometimes competing – interpretations of FMC. Each can be valid in its own way. But, it’s now a mandatory requirement to help businesses offer more flexibility to their employees. Operators have to deliver FMC in order to remain relevant.