If you keep ignoring the SME market, it’s going to vote with its feet--and work with firms that really care
The world has an estimated 400 million small-to-medium sized businesses, and in most geographies they make up the bulk of all commercial organizations, yet far too many feel they don't get the same kind of attention and customised services as their larger competitors. There's a perception gap here on the telco side that can--and should--be closed