Mobile GeoFencing Solution

Mobile GeoFencing Solution

Gintel's GeoFencing solution is a simple addition to the service portfolio of an MNO that allows them to offer a range of branded location-based services to consumer and enterprise customers.

Geographic-based charging allows MNOs to offer value packages that compete with fixed residential or office solutions, driving fixed-mobile substitution and increasing mobile use and demand.

GeoFencing applications can be delivered across all segments and attract regular, repeatable subscriptions, enabling rapid ROI, increased service differentiation and subscriber retention.

Rich Location Capabilities

Mobile location capabilities are used to determine the position of a mobile terminal. Once located, appropriate service logic is applied to deliver the desired service.

GeoFencing is used to set up services that are based on the presence of users within defined geographical areas. For example, the home, one or more offices, or another desired area. With different user profiles, service capabilities can be triggered for individual users depending on whether they are within one or other of the defined location zones.

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Gintel's GeoFencing solution enables MNOs to offer a range of zone-based location services to subscribers.

• enhance consumer and enterprise packages
• quickly deploy Home and Happy Zone services
• add geographic location to enterprise services
• drive Fixed Mobile Substitution

Read more on the features page or contact us!

Offer A Range of Location-Based Services

Home Zone / Happy Zone

MNOs can define areas in which differential calling charges are applied. If a subscriber is in their home, a reduced tariff might be applied, or a special tariff can be applied to a nominated office location, allowing subscribers to benefit from reduced call charges.

Geographic Billing

MNOs can apply different tariffs when users of a Mobile Centrex solution are in different locations. The Geofencing service can be added to a Mobile Centrex plan as an optional extra, allowing MNOs to leverage their deployed base and upsell services for incremental revenue.

Fixed Mobile Substitution

By setting lower tariffs to calls made from the home, MNOs can compete more effectively with lower-priced fixed-line offers and stimulate use of the mobile rather than fixed line, driving Fixed Mobile Substitution.

Benefits for Service Providers

• Stimulate mobile usage
• Promote Fixed Mobile Substitution
• Charge a fixed monthly fee with predictable recurring revenues
• Low cost of entry and CAPEX
• Rapid time to market
• Simple value proposition
  • Easy to sell
  • Easy to adopt
• Handset independent
  • No inventory management
  • No shipping costs
• Easy customer activation
  • Low OPEX
• Complements other enterprise call management services
• Upselling opportunity or stand alone service
• Increase customer stickiness
• Reduce customer churn
• Capture additional revenue and enhance profit
• Reliable, experienced long-term partner
  • Trusted provider to Tier 1 operators globally
  • Part of the Telenor group

For customers

• Offer reduced rates for calling from user-defined locations
• Range of simple activation methods
• User web self-service and management
• Support flexible working
  • Mobile staff
  • Multiple sites
  • Home workers
• Enhance employee productivity
• Simple billing models
• Split billing options
• Subscription based service for predictable OPEX
• Handset independent
  • Available to all users in network
• No device upgrade required
  • Available across all mobile handsets
• Low barriers to adoption
• Add additional, complementary services

If you would like to learn more, please contact us.

Key Features

• Zone/ location based charging
• Time of day, profile, date options
• IVR/ SMS/ USSD activation
• IVR/ SMS/ USSD de-activation
• IVR/ SMS/ USSD modification
• Cell ID/ Serving MCS Identification
• Web self-service
• Post-paid subscriber offer
• Pre-paid integration option
• GSM MAP integration
• Single or dual redundant deployment
• Integrates with other applications
  • Virtual/ Mobile PABX
• IVR integration option
• Simple, ready to run platform
• Optional: EasyDesigner for customisation and tailoring

Our products are available from our regional sales offices and through a network of systems integration partners and resellers around the world.

If you would like to see a demonstration, this can be arranged, either remotely or locally. Our partners are equipped to help you. Testimonials and customer references are also available on request, in addition to those displayed on our website.

If you would like to learn more, please contact us.