Easy Designer – Advanced Service Composition Toolkit

Net-centric service creation tools for operators

Easy Designer is a complete Service Creation Environment (SCE) that enables operators to customise existing services and rapidly create new offers that enhance differentiation and increase customer stickiness. Easy Designer allows services to be assembled from a comprehensive palette of core capabilities. Operators and service providers can leverage this to meet exacting demands from existing subscribers and support innovation to win new ones.

New services can be designed and assembled “on-the-fly”, within hours, not days or weeks, greatly reducing time to market and enhancing operator agility. Operators can both innovate within their markets and respond more rapidly to demand and competitive threats. New services can be launched rapidly and at low cost, reducing the risk of service delivery.

Easy Designer is completely complementary to Gintel’s other applications, allowing continual innovation and service differentiation. Easy Designer helps operators develop richer customer relationships, based on co-operation and support.

Benefits of Easy Designer

For network operators and service providers

• Net centric hosted telephony solution
  • Avoid on-premise investment and management issues
• Flexibility for service customisation and evolution
• Compose services on the fly
• Increase Innovation possibilities for service creation
• Agility to meet market demand
• TTM
• Counter / beat competitive threats
• Rapidly test and launch new services
  • Immediate feedback
  • Reduce risk
  • Reduce cost of failure
• Add / withdraw services as demanded
• Enhanced customer relationship
• Any user, any network, any time
• Network independence
  • Mobile
  • Fixed
  • IP

For customers

• Services customised to fit needs
• Services grow with requirements
• Service evolution
• Service optimisation
• Enhanced operator relationship
• Convergent telephony solutions covering fixed, mobile and IP phones transparently
• Professional 24x7 surveillance and support provided by network operator/service provider

Easy Designer offers an advanced GUI for the creation and customisation of new services. A rich palette of icons is provided to represent specific actions or events. Users assemble these into the required sequence, representing a desired service. Existing templates can be customised in a matter of minutes to meet individual requirements.

Easy Designer allows operators and service providers to rapidly and easily customise and create new services, resulting in a highly differentiated product portfolio. Differentiation and innovation are critical to reducing churn, recruiting new customers and conquering new markets. With Easy Designer, the dream of affordable mass customisation is made real and achievable. Easy Designer is delivered as an option with Gintel's solutions, giving operators and service providers the ability to customise their offer for the needs of individual customers and to add new services for continual service evolution.

Click here to see what Easy Designer can do.

Interested? Contact us for a real-time demonstration of its capabilities.