Monthly Archives: March 2012

Gintel and Computer Source Ltd announce new partnership to promote Easy Virtual PaBX in Bangladesh

Posted by Gintel on 27/03/2012 None comments

Gintel AS and Computer Source Ltd are delighted to announce a new partnership, designed to bring Gintel’s range of Mobile and IP Centrex solutions to new customers in Bangladesh.

The appointment comes as part of Gintel’s strategic plan to forge partnerships with leading Systems Integrators and Value Added Resellers in selected markets to extend its reach and offer enhanced services to prospective and active customers. Emerging markets have been identified as showing strong growth potential for mobile value added services targeted to enterprise customers and Computer Source Ltd is a leading player in the dynamic and fast-growing Bangladesh telecoms and IT service market.

Computer Source Ltd has been distributing and integrating ICT products since 1993 and has a nationwide footprint with 29 local branches, enabling it to offer outstanding support and integration services. With 850 employees, Computer Source is a thriving company with the expertise and resources to support our customers.

The new partnership with Computer Source Ltd complements our existing relationships and will help open up new markets for our solutions. For more information, please contact us.

Computer Source Ltd

 

PBX in the Cloud: It’s Logical, It’s Necessary and It’s Flexible

Posted by Gintel on 27/03/2012 None comments

With all the talk of cloud communications, it’s easy to overlook the fact that this is not a new business. We’ve been in it for years, successfully deploying cloud-based solutions used by Tier 1 operators around the world. But cloud applications aren’t restricted to shared computing or storage, however: we are in the business of delivering real-time voice communications to customers, at scale and to the highest levels of performance.

Voice communication is often overlooked when people talk about the cloud, but hosted voice has been around for decades. But just because it isn’t new, it doesn’t mean it’s easy. There are considerable challenges in deploying hosted voice solutions to ensure that they perform as seamlessly and with the required customer satisfaction levels.

We are experts in the field. We know what it takes to deploy a cloud-based voice service and we know how each network can be different. Our expertise helps our customers overcome these challenges and ensures service success.

As applications move to the cloud, it makes sense for more voice applications to follow. It makes sense from everyone’s perspective – end users benefit from OPEX-driven models, paying as they go for the services they consume, and service providers benefit from both the income and the economies of scale that can be derived from the deployment of services for thousands of customers.

A key advantage of our solutions is that they are flexible. Operators who deploy solutions from Gintel have the additional benefit that they can be adapted to ensure they evolve and maintain a competitive, differentiated service at all times. In fact, in the cloud environment, this is really what has changed – service adaptation is critical to competitive advantage and today’s customers demand more than the monolithic solutions of yesterday.

Cloud or hosted PBX services are really a no-brainer. The idea that all customers need a premises based solution of different sizes is redundant. What they need is a service that delivers the functionality they need, when they need it and which can cater for changes in their circumstances. That’s what we offer. So if you are thinking about cloud services, why not give some thought to how voice can become a differentiator in your service portfolio once more?

The Enterprise MVNO – Focus on a More Promising Market Segment

Posted by Gintel on 21/03/2012 None comments

For a long time, the MVNO has been viewed from two angles. First, as a low-cost consumer offer, often targeted towards specific subscriber groups. Secondly, as a means to reinforce an existing brand and leverage it by extending it to other services. Many companies have invested in MVNOs, based on either premise; some have been extremely successful, others less so.

But it’s increasingly clear that the MVNO model can be applied to other areas. Recent analysis from Pyramid Research is strongly supportive of this view. They report that other niches and segments can be attractive targets for MVNO players – and, what’s more, the partnership potential for traditional MNOs in hosting such specialised MVNOs is also attractive, potentially creating a win-win situation for all parties.

As Pyramid notes, MVNOs can prove more adept at addressing specific niches. If the MVNO is successful in delivering services to its chosen market, the MNO will also be successful in securing additional, incremental revenue that it wouldn’t otherwise enjoy. What’s more, the MNO can focus on areas in which it excels, sharpening its ability to execute.

So with that in mind, where should the MVNO invest its efforts? One of the most promising areas of opportunity is the SME market, an area which offers growth potential and predictable, recurring revenues. MVNOs with a focus on the SME market have the chance to tap into a key part of the economy, one which is poised to drive growth and which is eager for the tools to do so.

MVNOs should consider offering Mobile PBX and call management solutions to SMEs that can increase efficiency, productivity and effectiveness. MNOs, in turn, should consider deploying platforms that allow multiple service providers to be hosted, each with a differentiated offer as a multi-tenanted solution.

Gintel is perfectly positioned to help both parties. Our platforms enable a wide range of SME and enterprise focused applications and can support multiple providers in the same environment, allowing MNOs to support enterprise-focused MVNOs. Why not talk to us to see how collaboration can help capitalise on this opportunity?